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| Professional Blogging For Dummiesdate: 23 сентября 2010 / author: izograv / категория: for Dummies / views: 460 / comments: 0 Professional Blogging For Dummies by Susan Getgood Take your hobby to the next level and turn your blog into real income Anyone who blogs knows that it is a fun, creative way for sharing thoughts and opinions. Now imagine making money from that hobby! This practical, how-to guide shows you how you can get serious about using your blog and implement advertising, sponsorship, partnerships, and affiliate marketing options to turn your hobby into extra income, or even a full-time career. Helpful examples and featured articles with topic experts and bloggers who have built successful business demonstrate how to promote your business or build a blog-based business. * Discusses finding your niche, adhering to legal considerations, establishing your disclosure and privacy policies, and dealing responsibly with review requests * Introduces ideas for advertising and other monetization options and recommends promotional avenues to explore * Suggests creative ways to keep your blog fresh, unique, and interesting * Provides tips for monitoring and measuring your success Professional Blogging For Dummies opens the door to a world of money-making blogging possibilities! If you want to blog like you mean business, this book is for you. Whether you own a small business or work solo from your kitchen table, this book helps you successfully use your blog as a business. How do you find a niche, plan a strategy, promote your blog, and monetize it? It's all here, and more, in this friendly guide. * It's all in the approach — tackle things the way professionals do, by setting realistic goals and building a business plan * Know who everybody is — understand your competition, define your audience, and find your own niche * Get some people — do you need a lawyer? An accountant? Protect your business blog with trademarks, copyrights, and other important practices and policies * Mind your money — learn how to monetize your blog, set up a budget, and get paid * Build a blog that brings 'em in — choose a name and a Web host, and then see how to design a killer blog * Get the word out — promote like crazy using search engines, social networking, traditional marketing, and PR * Crunch the numbers — explore ways to measure and analyze your results with Google Alerts, Google Analytics, and FeedBurner Open the book and find: * What professional bloggers know * How to turn a hobby blog into a business * Different ways to monetize your blog * Why promotion is the key to blogging success * The pros and cons of selling in your online store or someone else's * Design tips to make your blog unique * Interviews with successful blog-preneurs * Ten common mistakes and how to avoid them Learn to: * Find your niche to build a blog-basedbusiness * Earn income from your blog * Create content and a design thatattract readers * Monitor and measure your success
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